In the BCLA lecture at Optrafair in April, Indie Grewal, qualified Dispensing Optician and Optometrist with 25 year’s experience within the Optical Industry, will look at how you can expand your contact lens patient base and convert your current patient base into lenses.

In his lecture he will discuss how eye care practitioners have a duty to offer and discuss all vision correction options during the eye examination, including contact lenses. 

In addition, Indie will explore the relationship between practitioners and patients and the perceived dynamics within this. He will explain how understanding this dynamic can help to build a long term relationship and as a consequence your business.

He will look at the benefits to a practice in embracing the prescription of contact lenses from a commercial and best practice perspective to ensure profitability of the long term contact lens patient. Specific consideration will be given to a fee structure, specifically splitting fees from product and the benefit.

Indie will also look at the importance of understanding the demographics in your area as this can help shape the focus of a practice.  For example, if the population in an area is young – do you need to consider how to best attract children/teenagers and presbyopes?

The meeting is free to attend. BCLA members will get preferential access to the BCLA workshops. 

View the full programme and the series of BCLA workshops