PRESS RELEASE
Wednesday, September 19, 2018

‘Surviving practice change’ is key to unlocking future success, hears BCLA Asia 


A “seismic shift” in the way practices do business should be embraced rather than feared – with new technology offering practitioners the opportunity to be eye care pioneers. 

That was the key message to emerge from BCLA Asia – a successful two day conference held in Singapore which saw more than 500 delegates take part in a series of hands-on workshops and hear presentations from a raft of experts from across the world.

The conference, titled ‘Surviving Practice Change’, examined the nature of a rapidly changing industry and how business owners can adapt to overcome the commercial challenges that presents.

BCLA chief executive Cheryl Donnelly said: “Technology is advancing fast, both in terms of instrumentation, techniques and products available for eye care professionals to enhance the life of our patients within eye care. It is and will represent a seismic shift in day-to-day professional life.

“BCLA Asia was a platform to provide the tools for practitioners to embrace this change to deliver the best eye care for patients in times of commercial challenge and best position themselves for future success.”

Taking place over two days at the Singapore Polytechnic Convention Centre, BCLA Asia included sessions detailing the very latest clinical guidance on topics such as myopia control, dry eye management and presbyopia.

The event was a partnership between the BCLA and the Singapore Optometric Association and featured lectures from leading industry figures including Professor Pauline Cho, Professor Jennifer Craig, Dr Kate Gifford, Professor Eric Papas and Professor James Wolffsohn.

An exhibition allowed delegates to get ‘hands on’ with the latest products and there were opportunities to network with colleagues and the wider contact lens and anterior eye community.
The President of the SOA, Dr Liang Hwee KOH, said: “This conference formed part of our continuing efforts to bring forefront optometric education not just to Singapore but also to the wider Asian community.

“The meeting attracted a wide range of ocular health professionals, scientists and business experts, bringing together a unique interdisciplinary blend of knowledge and networking opportunities.”

Delegates were able to hear about the latest research and clinical guidance across a wide range of subject areas, including myopia management, as well as industry innovations in the field. 
 

Notes to editors

For further information, or to arrange further interviews, please call Daniel Owens from Orange Juice Communications on 07909 916668 or email daniel.owens@ojpr.co.uk